Jessie Low

With 15 years of experience in the digital marketing industry, Jessie works with clients to develop SEO and content strategies. She aspires to be a leader in the industry by sharing honest and trustworthy advice.

Jessie’s career started in the world of finance. After earning a Bachelor of Commerce from the University of Alberta, she spent time in the investment world, helping maintain portfolios and manage emotions during the 2008 great recession. She made the jump to marketing in 2011 as a local SEO, combining her love of analysis with creative strategy and meaningful human connection.

Over the past decade-plus, she’s worn every marketing hat imaginable: manually building citations, managing content pipelines, launching a digital conference, developing partnerships, and creating resources that actually help people.

Jessie is all about fundamentals over fads. Flashy tactics might get attention, but they don’t build sustainable growth. She believes in creating strategies that are replicable and grounded in well-researched, actionable advice. Her approach always includes explaining the why behind each recommendation and teaching people how to actually apply it.
Jessie loves the challenge of making complex things clear-cut and simple. Give her a messy content pipeline, a struggling SEO strategy, or a product launch that needs organizing, and she’s in her element.

Collaboration is everything to Jessie: she uses open communication and creative problem solving to build strong relationships with clients, teammates, and industry partners. Her genuine care for her clients shines through as she leaves no stone or strategy unturned on any problem or project. When challenges pop up, and they always do, she focuses on finding the path forward rather than dwelling on the problem. Driven by curiosity, she asks a lot of questions and is constantly looking for ways to improve processes and outcomes.

When Jessie’s not deep in digital marketing mode, you’ll find her bribing her teenage daughter with anything so she’ll hang out with her, knitting dishcloths like it’s an Olympic sport, scheming about whatever has recently caught her attention, and reading books like her life depends on it.